Cookie Policy

We use Youtube cookies to track the performance of the embedded Youtube videos on our website. Given our videos also exist on our Youtube channel, we use cookies to seamlessly integrate their performance on our website with our the analytics provided by Youtube. We may track metrics such as number or views, viewing duration, actions taken and other videos viewed.

We use Hotjar to better understand our users 'needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users' experience (eg how much time they spend on which pages, which links they choose to click, what users do and don't like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users' behavior and their devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf.

We use Zoho Sales IQ for the purposes of identify and track our website visitors for the purposes of improving visitor engagement and for general statistical purposes. Zoho Sales IQ is a real-time monitoring and customer engagement service. We can collect information via our Chat function, adapt information on our website according to previous visitor sessions and/or URL parameters. Information collected includes Internet Protocol address, browser type, browser language, referring URL, files accessed, time zone and operating system.

We use Zoho CRM to directly integrate any relevant information collected via our website with our customer relationship management database. Visitor behavior such as file downloads and form filling links directly with user profiles, by creating new profiles or updating existing ones. This information is never shared beyond our company. It is strictly for processing and administrative tasks. Information collected includes name, job title, email, country and company.

We use Facebook Pixel for both Performance and Advertisement purposes. Our website collects information based on visitor behavior to enable to use advertising features from Facebook including audiences, conversions and targeting. Information collected can include location, files downloaded, and pages visited.